
1. User Stories
As a couch potato who eats and works in bed, I want to quickly and easily order food that is healthier so that I can have healthy food delivered whenever I am craving for it.
As a health freak who cares about his diet, I want to get easy recipes for healthy food so that I can make my own clean food at home.
As a workaholic who drinks a lot of coffee throughout the day to stay active, I want to monitor my coffee intake so that it doesn’t disrupt my sleep schedule.
2. Journey Maps
3. Problem statement
3.1 The 5 W's framework
Who?: Khadija
What?: Tasty but healthy food with minimum time & effort
Where?: Home
When?: Gets frustrated when she has to wait long for food or when can not find good alternatives
Why?: Does not have a lot of patience to wait
How?: Show healthy menu items from restaurants within the close vicinity of Khadija
Khadija is a lazy student who needs to track her sugar and caffeine consumption and look for healthier alternatives because she struggles with grumpiness and anxiety with excess consumption of sugar and caffeine
4. Hypothesis Statement
We believe that having a quick app to order healthy alternatives within the close vicinity of Khadija will help her have a better diet, and control her sugar and caffeine intake by keeping a track of it.
5. Value Proposition
We are offering subscription-free (not fee) features for your healthy lifestyle!
If you’re looking for healthy alternatives around you, or to cook them at your home, or to track your sugar consumption, you are already doing a lot. We believe that you shouldn’t have to worry about entering your card details for a subscription fee!
5.1 Value proposition Steps
Appendix
Team Dynamics
Muhid Abid: User journeys
Rabbia Sajjad: Problem statement, hypothesis, and value proposition
Khadija Bashir: User stories
Maryam Zaheer: User journeys